How to attract Irelands Top Tech Talent
Employers are gearing up for a talent war in 2021!
Tech professionals are in high demand across the country. With so many skill gaps, competition to find, attract, and hire them is fierce. The tech talent war is real. However, this presents a significant challenge for start-ups and scale-ups. You may have a winning idea, funds in the bank, and a distinct company culture that you believe will appeal to candidates. But, with competition at an all-time high, can you be certain that your offering will cut through the clutter and attract the best tech talent?
The demand for this skill set far outnumbers the supply, pushing the global technical skill shortage to its highest level since 2008. The economic downturn has resulted in a bidding war for tech talent. Organisations must differentiate themselves in this candidate-driven market in order to attract talent.
But, how?
How do organizations establish themselves as a potential tech employer in the market? What changes do they need to make to their brand in order to attract Tech Talent, especially if they are not based in one of the world’s leading tech hubs?
1. Dig Deep — What is Your “Why?”
Learn what current employees like about your company and what they are proud of. Create a brand-awareness campaign. Make it known in the market that your company is hiring for technical positions.
2. Have a Multisource Recruitment Strategy
To reach a wider range of tech talent, the attraction scheme must be diverse. Recruitment is frequently a reactive process for many SMEs. Their talent strategy is centered on who they need to hire right now. When an employee gives their notice, there is a mad dash to fill the vacancy. However, as recruitment evolves into a much more strategic function, this must change. Finally, a company’s recruitment function must be in sync with where the business is headed in the next six, twelve, or eighteen months. Companies must spend time proactively planning what talent they will require, what new skills will be required in that mix, and when that talent will be required.
3. Maintain Engagement
Once awareness has been created and candidates have expressed interest in your organisation, follow up. Authentic content linked to your ‘why’ is an extremely effective way for SMEs to market themselves to candidates. Regular posts about company news are a great way to stay at the top of the candidates’ minds.
Allow 2021 to be the year you create a proactive recruitment strategy that gets your message to people who aren’t looking. The majority of people in the market are passive candidates; good people who aren’t looking for work but would welcome the opportunity for a new challenge. By positioning your company as an employer of choice, you will increase your chances of attracting the best tech talent to propel your company forward in 2021 and beyond.
For more tips and industry updates check out website www.co-digi.com.
Katie
